__6 Underground

Netflix Seoul

We have designed and directed this interesting exercise of guerrilla campaign for the premiere of the latest Michael Bay’s6 Underground” feature film in Seoul, Korea. Two different motion graphic pieces with all the feeling of a hijacked TV signal. The idea was to effectively hijack video billboards and signs in real time, what created an amazing wow effect reaction on the passing-by street audience.
It’s the first collaboration of diestro with the prestigious international roster of Final Frontier. The campaign consisted on two different video developments, one for large billboards, and another one with real time tracking on passing by people.

_01 Project

“The idea was to effectively hijack video billboards and signs in real time”

_02 Credits

Directed, designed & produced: diestro

Creative agency: R/GA Singapore

Executive production: Final Frontier

​Client: Netflix Seoul